West Texas A&M University: Department of Management, Marketing and General Business

marketing programDemonstrate the critical inquiry and evaluation abilities wanted to engage constructively in intellectual advertising discourse. Develop your inventive and analytical expertise for a quick-paced career in advertising.

The frameworks and examples supplied are relevant to creating each B2C and B2B advertising communications methods. For senior sales management, this program focuses on the way to lead worthwhile growth by developing a comprehensive gross sales technique incorporating segmentation, value propositions, channel mix, gross sales pressure constructions and buyer engagement processes. Learn how to win in right now’s hypercompetitive marketplace by gaining and translating insights about customers’ goals, beliefs and behaviors into an … Read More

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