These are actually should-strive methods. Francesca Nicasio is Vend’s Retail Expert and Content Strategist. She writes about developments, ideas, and different cool issues that allow retailers to extend sales, serve clients better, and be extra awesome overall. She’s also the creator of Retail Survival of the Fittest, a free eBook to help retailers future-proof their stores. Connect along with her on LinkedIn, Twitter, or Google+.
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